Best Western Shaftesbury London, London - Reviews, Room Options & Prices 2025

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About the Hotel

65-73 Shaftesbury Avenue - W1D 6Ex., London, United Kingdom, W1D 6EX

Best Western Premier Shaftesbury Piccadilly Hotel occupies a traditional red and white brick building in the heart of London's Theatreland, offering modern accommodations with free Wi-Fi. This 4-star property provides steam-free mirrors and bathrobes on request.

Contemporary Room Amenities

Modern rooms at Best Western Shaftesbury feature air conditioning, satellite channels, and tea/coffee facilities. Each en-suite bathroom includes toiletries, while ironing equipment is available upon request.

All-Day Dining Options

The restaurant serves extensive lunch and dinner menus, complemented by continental and hot/cold breakfast options.

Entertainment Hub Location

Premier Shaftesbury Piccadilly positions guests yards from theaters, cinemas, restaurants, and bars.

Central London Position

The hotel stands 330 yards from Leicester Square and a 5-minute walk from Piccadilly Circus. Key attractions within 1 miles include National Gallery, Big Ben, and Buckingham Palace, while London City Airport is 9.5 miles away.

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Getting around

A guide to all available transportation options

City Center

London2300 ft

Airports

London City (LCY) 9.1 mi

London Heathrow (LHR) 17.0 mi

Train

Charing Cross Railway Station2300 ft

Metro stations

Leicester Square Tube1000 ft

Bus

Bus stop400 ft

Facilities

Experience a variety of amenities at the boutique hotel, crafted to ensure your comfort and unforgettable moments

Internet

Parking

Baggage storage

24-hour services

General

Non-smoking property

Sports & Fitness

Fitness studio

Services

Room service
Laundry

Dining

Restaurant

Room features

In-room air conditioning

Media

Cable/ Satellite television

Location

65-73 Shaftesbury Avenue - W1D 6Ex., London, United Kingdom, W1D 6EX

Map view

65-73 Shaftesbury Avenue - W1D 6Ex., London, United Kingdom, W1D 6EX

City landmarks

Westminster Bridge Road Riverside Building

Coca-Cola London Eye

4400 ft

Museums

The British Museum

4500 ft

Garden

Buckingham Palace

1.1 mi

Church

Westminster Abbey

4600 ft

Elizabeth Tower - Houses of Parliament

Big Ben

1.1 mi

Parks

Hyde Park

1.5 mi

Public Building

Houses of Parliament

1.0 mi

Opera House

Covent Garden

2300 ft

Gallery

Tate Modern

1.4 mi

Clive Steps

Churchill War Rooms

3800 ft

Oxford Street

4700 ft

Marylebone Rd

Madame Tussauds London

1.3 mi

Great Central House

Marylebone Tube

1.3 mi

Palace

St James's Park

4100 ft

Whitehall Palace Whitehall Horse Guards Avenue

Banqueting House

2500 ft

Market

Borough Market

1.8 mi

Church

St Paul's Cathedral

1.4 mi

Museums

Victoria and Albert Museum

2.0 mi

Church

Westminster

5200 ft

Museums

London Transport Museum

2400 ft

Aquarium

SEA LIFE Centre London Aquarium

5000 ft

Castle

Tower of London

2.4 mi

Museums

Sir John Soane's Museum

4200 ft

Seven Dials Covent Garden

Seven Dials

2100 ft

Gallery

Wallace Collection

1.4 mi

Nearby

Square

Trafalgar Square

1400 ft

Museums

National Gallery

1400 ft

Square

Piccadilly Circus

1300 ft

Gallery

National Portrait Gallery

700 ft

Restaurants

Rainforest Cafe

1300 ft

20 Shaftesbury Avenue

Caffe Concerto

1200 ft

29-31 Piccadilly Royal Academy of Arts

Angus Steakhouse

900 ft

20 Cranbourn Street Leicester Square

Preto West End

100 ft

73 Shaftesbury Avenue

Golden Dragon

500 ft

28-29 Gerrard Street

Hankies Cafe

0 ft

67 Shaftesbury Avenue Piccadilly

Reviews and Ratings

Feedback from previous guests about their experience.

62%

enjoyed the hotel and would happily stay again

6.2/10

Nice

Rooms

8.0

Location

8.6

Service

9.0

Dining

7.0

Naomi

United Kingdom, March 2025

6.4/10

I had an enjoyable stay at the Best Western Shaftesbury in London. The rooms were comfortable and impeccably clean, which made for a pleasant experience. However, I found the breakfast options a bit limited for my taste, even though there were some great choices available.

Rooms

8.0

My room was comfortable and extremely clean, which I greatly appreciated after long days of sightseeing.

Service

9.0

The customer service was really good, with staff going above and beyond to assist with local tips and special requests.

Location

8.0

The hotel’s location was very convenient, making it easy to walk to major attractions in London, which I loved.

Dining

7.0

I enjoyed the breakfast options, though I wish there had been a bit more variety to choose from each morning.

Facilities

8.0

The hotel had well-maintained facilities, and I appreciated the nice bar and lounge area where I could relax.

Juliet

United Kingdom, February 2025

6.4/10

I had a pleasant stay at Best Western Shaftesbury, with the standout features being the comfortable and clean rooms, as well as the friendly and helpful staff. The location was perfect for sightseeing, making it easy to explore London. However, I found the breakfast options to be somewhat limited, which was a slight disappointment.

Rooms

8.0

The room I stayed in was very comfortable and exceptionally clean, which contributed significantly to my overall comfort during the stay.

Service

9.0

The staff went above and beyond to meet my needs, providing helpful recommendations and directions to local attractions.

Location

9.0

The hotel's location made it incredibly easy for me to access major sightseeing attractions without hassle, which I really appreciated.

Dining

7.0

While the breakfast offered a range of options, I felt it could have been more diverse to cater to different tastes.

Facilities

8.0

The hotel boasted well-maintained facilities, including common areas and a nice bar, creating an inviting atmosphere for relaxation.

Scarlett

United Kingdom, February 2025

6.4/10

My stay at Best Western Shaftesbury was quite pleasant overall. The staff consistently impressed me with their really good customer service, always going above and beyond. I enjoyed the comfort of the clean room and the diverse breakfast options, although I wished for a slightly more extensive selection in the dining area. Still, the location made it easy to explore nearby attractions without hassle.

Rooms

8.0

The room was comfortable and extremely clean, ensuring a restful night. The quality of the toiletries provided added a nice touch to the experience.

Service

9.0

The staff were incredibly helpful, offering great local tips and efficiently handling my requests, which made my stay much easier.

Location

9.0

The hotel's location is perfect for sightseeing, with several attractions within walking distance, making it convenient for my explorations.

Dining

7.0

The breakfast options were varied and enjoyable, although I felt there could have been a few more choices to cater to different tastes.

Facilities

8.0

The hotel facilities were well-maintained, including the communal spaces and the nice bar and lounge atmosphere where I spent some time relaxing.

Florence

United Kingdom, November 2024

6.4/10

My stay at the Best Western Shaftesbury was filled with highlights, particularly the really good customer service that made me feel welcomed and supported. The rooms were comfortable and impeccably clean, ensuring a restful experience. While the breakfast options were diverse and enjoyable, I felt that the dining choices outside the hotel could have been more varied in terms of gluten-free products.

Rooms

8.0

The room I stayed in was not only comfortable but also maintained a high standard of cleanliness, contributing to a pleasant experience.

Service

9.0

The staff provided excellent service, consistently going above and beyond to assist with local recommendations and requests.

Location

8.0

Situated conveniently for sightseeing, I appreciated how many local attractions were within walking distance, making exploration easy.

Dining

7.0

The breakfast options were impressive, offering a variety of choices to start the day; however, I would have liked to see more gluten-free options available.

Facilities

8.0

I enjoyed the well-maintained facilities throughout the hotel, especially the communal areas that created a welcoming atmosphere.

Ron

United Kingdom, November 2024

5.4/10

My stay at the Best Western Shaftesbury was quite pleasant. The staff provided really good customer service, always going the extra mile to assist with local tips and special requests. The location was ideal for sightseeing, but the breakfast options could have been more varied for such a great start to the day.

Rooms

8.0

The room was comfortable and extremely clean, which significantly contributed to my overall comfort during my stay.

Service

9.0

The staff was incredibly helpful, always ready to provide directions and recommendations, making me feel well-supported throughout my time there.

Location

9.0

The hotel's location was incredibly convenient, with all major sightseeing attractions within walking distance, allowing me to explore the area without any hassle.

Dining

7.0

While the breakfast offered some good options, I felt it could have been a bit more diverse to cater to different tastes.

Facilities

8.0

The hotel facilities were well-maintained and provided a nice atmosphere, especially the bar and lounge areas where I enjoyed relaxing after a busy day.